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I just discovered your blog and want to say how right on you are about the above. I’ve reached a dead end with freelance writing and after reading some of your posts, I have learned some of the reasons why, like not having an online presence for example! You’re also absolutely right about bidding sites (which was in another post). I’ve tried them before and they weren’t helpful. Anywho, I wanted to ask about #10. It seems like a great tip! But am wondering how open the web design companies are to providing writers with a list of people in need of web content? I definitely want to try this out.

Don’t think for a second that a boring or technical topic gets you off the hook either  — IKEA assembly instructions have nothing to do with gay dating (usually) but we used a visual to help the reader make the connection. Push yourself to add a little creative fiction to your website content writing and see how much more fun it is to read (and write!)

We all have opinions on what types of content go viral: a soundless social video, a data-backed explainer, a perfectly timed newsjack. But no matter the format, it ultimately comes down to emotion. Does the story make you feel enraged, inspired, understood? With everything you create you have to ask: If this scrolled by on my newsfeed, would I care? If the answer is no, it’s not worth it. Your online content habits are your own best judge.


Digital/UX writers tend to be analytically minded, and they often want data to help guide important writing decisions. Does a link or button set the right expectation for an app user? Is the copy on a web page put together with a hierarchy of information that makes it easy for a visitor to quickly learn what they want to? These are the kinds of things a digital/UX writer thinks about.
When a content writer puts together a piece for a website, e-zine, blog, or newsletter, he or she doesn’t just have to make sure that the piece is well written, it also has to be nicely formatted and properly displayed on the screen. With clever and (dare I say) artistic placement of headings and subheadings, the content writer ensures that your copy doesn’t look like an insurmountable wall of text. A good content writer can take your complicated idea and turn it into an easily digestible and accessible piece of copy that pleases your readers, and keeps more eyes on you.
A few other things I plan to try: 1) buying cheap advertising in some niche publications where writing services aren’t usually advertised but the need is high; 2) adding an online content store to my author’s website I’m developing, so I can sell ready-made content directly to clients (kind of like Constant Content but without the middle man); and 3) pitching to website developers who might want to offer content services as a package deal to their clients. I have no idea if any of these strategies will work, but it’s always better to do something than nothing, right?

Thank you so much for writing this post Elna. It has been really very helpful indeed. I have been a part time freelance writer for about 6 months now but still feel like I am finding my feet. This post has given me a boost and some new options to follow up. It certainly seems like the strategy should be to go at it hammer and tongs and never, ever give up! Thanks again. I look forward to exploring your website some more.


To some writers, writing online content is basically equivalent to journalism. They contribute articles to e-zines, corporate blogs, and other such places on the web. Yet more content writers spend their days working exclusively for small businesses, and some even write content for government websites.  Content writers are full-time employees and independent contractors. We are SEO specialists and html experts. We’re reporters, experts, comedians, and salespeople. We’re the filter and the amplifier that sends your voice out into the universe, and when used effectively, we are the keys to success on the web.
Hey Elna, thanks for all the advice and jam-packing this article with so many resources! Thanks for asking what I plan to do to start finding jobs! I’ve shared your article on FB while letting my friends and family know my endeavors and joined a few writer groups. I even cold pitched to my client today whom I’ll be catering a private event for! I plan to make use of all the tutorials and online courses you shared to learn me into a high paid freelance writer and will start free guest posting on blogs asap, peruse the job board sites and start making pitches. Right now I’m networking with other experienced freelance writers ;)!

A few other things I plan to try: 1) buying cheap advertising in some niche publications where writing services aren’t usually advertised but the need is high; 2) adding an online content store to my author’s website I’m developing, so I can sell ready-made content directly to clients (kind of like Constant Content but without the middle man); and 3) pitching to website developers who might want to offer content services as a package deal to their clients. I have no idea if any of these strategies will work, but it’s always better to do something than nothing, right?
Hi Elna! Thoroughly enjoyed this delightful, informative article. I am a full time paralegal with a B.A. in Journalism. I’m about 5 years away from retirement…and would like to shift from full time paralegal work to freelance writing. I’ve been writing a column (“Throwback Thursday”) in the local paper for a year now, for free, but of course I get the bylines from those which is how I’ve built my portfolio. How would you reccomend I transition to freelancing. I’m interested in writing about legal topics for lay people…such as how to find a good attorney…and small community life…and parenting.
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My name is Florian Gawlitta. I am 24 years old, live in germany, and absolutely love to write and translate. People keep telling me that my stories move them, and that is why I want to write something for YOU, whether it's articles, stories or anything inbetween! Editing is also no problem! Need something more technical? No problem! I major in a niche technical writing major in germany, so all things technical writing or editing, I can do them! But I also love to translate anything from german to english or english to german - or many other languages. A lot of my writing can be found on Facebook "Florian Gawlitta, Writer and Dreamer"! Thank you in advance and have a wonderful day.
I absolutely love this article Elna. Thank you so much for providing your top techniques on how to start as a freelance writer. I think I have read so much content from numerous bloggers about writing content, starting blogs, making a living writing, etc. but have not yet come across anything quite like your article. I was already familiar with some of your techniques, but this was only a few. The first thing I am excited to do is take your course. I am a stay at home/work at home wife and mother. I was laid off from my job of 7 years almost 3 years ago and have been struggling with contributing to my household after my last pregnancy. I have written for pleasure most of my life and want to be able to continue being home for my family. I never thought that I would consider cold pitching but the way you put it just makes so much sense. Literally reading your article I was in such awe and had several “A-ha” moments. Again, thank you for sharing.
I have gone through your 20-ways to find freelance-writing job and found it wonderful for the new comer. I used to write short stories, short drama etc., some of which were published different weekly and annual imagines. I have completed my 30 years of job career in different national and international development projects in Bangladesh and now would like start my days with freelance writing jobs.
How brilliant you are Elna. I went through your website and I could feel such positivity in your words. I really want to congratulate you on the kind of person you have turned out to be. There are very few people who sound as enlightened as you do. Your help through the words on this blog will definitely help me because if they don’t I don’t know what would. Keep it up Elna, go as far as the wind. #content creator
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