Unlike journalism, technical writing or academic writing, creative writing involves the imagination. Common types of creative writing include novels, short stories, and novellas, all of which are part of the fiction genre. Creative writing also includes plays, poetry, personal essays and memoirs, songs, speeches and scripts for TV programs and movies. Many creative writers specialise in a particular type of writing, so when you’re hiring a creative writer, ensure that writer is experienced in the type of writing you need.
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A creative writer uses ideas and imagination to entice readers with their writing. Creative writers may write books and ebooks, scripts and screenplays, speeches, poems, and more. Other typical forms of creative writing include marketing copywriting, press releases and advertising copy. Unlike technical writers, who focus more on educating readers, creative writers may focus on entertaining them. However, this is not clear cut, as the creative writing technique of storytelling is widely used, both in technical writing and in marketing.
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