If your score is too high, it doesn’t mean you need to dumb things down for your readers — it just means you might need to make simpler word choices or cut down your complex sentences. This ensures that visitors of varying education levels can get value from your content, and that readers who may speak English as a second language will understand it too. It also just helps keep your tone clear and relatable which should always be a goal when you’re creating web content.
Start with a quality article. This means a unique topic or viewpoint on a very specific topic. The information must be valuable to a human reader. At this point in time, it is not possible for any software program to produce content that is engaging. If you start out with a low-quality article, the chances are high that the alternate versions are going to be even worse.
In Canada (and the States I think) you can run a small business under your own legal name and you don’t have to register it. If you were running a dog grooming business or something, you’d need a formal “business license” but even with a home-based business you may still need one, but it’s unlikely and it’d depend on your city’s policy. Even if required, I’m sure many people unknowingly skip this step and life goes on!
I like that you explain in simple terms how to make your content perfect for your audience and engage them. My fear is being unable to accurately target customer pain points and never turn any new leads. Although, by focusing strongly on the target audience and doing content audits can help adjust content to better fit the audience. I’m SO ready to start producing effective, targeted content that will help people while gaining their interest, and I’ll definitely be using these points as a guide. Thanks so much!
The reason is that each form of writing has its own style. News is delivered AP style, in short, informational paragraphs with the meat of the story at the top. Blogging is personable, friendly and often opinionated. Ad copy is short and persuasive. White papers are long; they describe a problem and provide the solution. But, regardless, each and every category is content, and each style writers master makes them more valuable and in demand.
As a university educated interior designer and with over 10 years very successful experience in high level international recruitment marketing and HR project management as well as over two years intensive online and social media experience I am now offering my work and expertise here on UPWORK. My upbringing as well as my education has been bilingual German/English, I consider myself a native German speaker and absolutely fluent in English. I was working with Fortune 500 companies consulting businesses in the retail, automotive and engineering sectors during my cooperate years as well as small business and start-up entrepreneurs. Quitting my successful cooperate world career two years ago and pursing freelancing full time has given me the freedom to combine my expertise in HR, Recruitment Marketing and Project Management with my strong passion for Social Media Marketing (and a design background is also always helpful in the “pretty” SM marketing world). I am proficient in Microsoft Office and familiar with Gmail, Google Drive, Google Docs and Social Media platforms such as Facebook, Twitter, Google+, Pinterest etc. In regards to frequently used systems in the social media world I have very good knowledge of squarespace, wix, leadpages, canva.com, picmonkey, mailchimp, filmora/wondershare, microsoft movie maker, webinarjam, zoom, digistore24 as well as scheduling softwares like hootsuite and buffer and course platforms like teachable or udemy. I have created copy for online ads, promotional e-mails, job ads, info brochures, CVs etc. I am experienced in writing appropriate content for blogs, fb ad, job ad, tweets, doing extensive online research as well as in designing attractive visual marketing posts, ebooks or presentations representing your brand as well supporting members in Facebook Groups. Trying to always learn more and to be up-to-date with the latest ideas and trends in the social media world I am strongly following the work of experts like Amy Porterfield, Rick Mulready, Michael A. Stelzner, Jon Morrow, Derek Halpern, Kimra Luna and many more. Services & support I offer include but are not limited to classic Social Media support and VA tasks to translations English/German, copy writing for social media or blog posts, project management, planning and set up recruitment strategies for small business, interview preps, candidate pre-screenings & support during interviews, full recruitment management as well as CV and job ad copy for the German speaking job market. I am pretty flexible with respect to working hours. Deadlines are sacred for me and I will work closely with you always trying to fulfill my client’s expectations. Many people would say that Germans are usually known for being reliable, professional, perfectionists and delivering work on time…and this German here is exactly one of these Germans. :) I do have to say that I also expect the same professional behavior and partnership from my clients. You have questions or queries? You have a business and plan to take it online to the social media world but do not know where to start? You want to get started on THAT project, that you had on your mind for so long but no time to do it all yourself? You are looking for a reliable partner to take care of your small business social media needs but do not want to hire a full time staff member yet? Then contact me NOW and let us get started!

As a university educated interior designer and with over 10 years very successful experience in high level international recruitment marketing and HR project management as well as over two years intensive online and social media experience I am now offering my work and expertise here on UPWORK. My upbringing as well as my education has been bilingual German/English, I consider myself a native German speaker and absolutely fluent in English. I was working with Fortune 500 companies consulting businesses in the retail, automotive and engineering sectors during my cooperate years as well as small business and start-up entrepreneurs. Quitting my successful cooperate world career two years ago and pursing freelancing full time has given me the freedom to combine my expertise in HR, Recruitment Marketing and Project Management with my strong passion for Social Media Marketing (and a design background is also always helpful in the “pretty” SM marketing world). I am proficient in Microsoft Office and familiar with Gmail, Google Drive, Google Docs and Social Media platforms such as Facebook, Twitter, Google+, Pinterest etc. In regards to frequently used systems in the social media world I have very good knowledge of squarespace, wix, leadpages, canva.com, picmonkey, mailchimp, filmora/wondershare, microsoft movie maker, webinarjam, zoom, digistore24 as well as scheduling softwares like hootsuite and buffer and course platforms like teachable or udemy. I have created copy for online ads, promotional e-mails, job ads, info brochures, CVs etc. I am experienced in writing appropriate content for blogs, fb ad, job ad, tweets, doing extensive online research as well as in designing attractive visual marketing posts, ebooks or presentations representing your brand as well supporting members in Facebook Groups. Trying to always learn more and to be up-to-date with the latest ideas and trends in the social media world I am strongly following the work of experts like Amy Porterfield, Rick Mulready, Michael A. Stelzner, Jon Morrow, Derek Halpern, Kimra Luna and many more. Services & support I offer include but are not limited to classic Social Media support and VA tasks to translations English/German, copy writing for social media or blog posts, project management, planning and set up recruitment strategies for small business, interview preps, candidate pre-screenings & support during interviews, full recruitment management as well as CV and job ad copy for the German speaking job market. I am pretty flexible with respect to working hours. Deadlines are sacred for me and I will work closely with you always trying to fulfill my client’s expectations. Many people would say that Germans are usually known for being reliable, professional, perfectionists and delivering work on time…and this German here is exactly one of these Germans. :) I do have to say that I also expect the same professional behavior and partnership from my clients. You have questions or queries? You have a business and plan to take it online to the social media world but do not know where to start? You want to get started on THAT project, that you had on your mind for so long but no time to do it all yourself? You are looking for a reliable partner to take care of your small business social media needs but do not want to hire a full time staff member yet? Then contact me NOW and let us get started!


Hi There, We are a digital and physical book publication company from Bangalore India. We are looking for talented authors, (English or Kannada languages) who can write books based on our ideas, the some part of the content and links will be provided by us. Special Note : Book size is 5 * 8 inches and number of pages 120. So please be specific while bidding. We wont encourage time passers. Than...
That’s great you want to start freelance writing! I hope your husband is on board with this 🙂 As for your blog topic, remember that your personal niche is different than your freelance writing niche. I blog over at TwinsMommy.com and that’s my passion and personal niche. I talk about being a work at home mom, working at home, having twins and making money blogging. But this blog is geared towards writers. For you though, you can pick your paying niche (freelance writing niche) and pick a personal niche (this can be a lifestyle niche where you blog about several topics). So let’s say you pick the pet industry as your paying niche, then your writer website would reflect copy for a Pet Writer for hire. Then you can have your lifestyle blog if you want and blog about pet life, motorcycles, personal growth etc.. Make sense? You can also have a writer website that’s all about pet writing, have a portfolio with pet writing and then link to your lifestyle blog. This is what I do for my writer website. I link to THIS blog on my writer website even though it has nothing to do with my niche (digital marketing). Make sense?
Ugh! Sheverley I was also rejected by Upwork…twice! And I have felt so disheartened over the last few days trawling through the dreadful propositions on Freelancer and Guru…truly nothing more than slave labour, and when I look at the profiles of the so-called Writers my jaw drops as they don’t seem to have even a rudimentary grasp of the English language. It seems quite obvious to me that most of those profiles are fake. Not that the “job” propositions are worded any better! In fact many of the jobs are clearly students getting someone else to write their research papers for them. Surely this is NOT okay?! This article is awesome – and I’ve read plenty! Thank you Elna. I will keep the dream alive and pursue ALL of the above.
Don’t think for a second that a boring or technical topic gets you off the hook either  — IKEA assembly instructions have nothing to do with gay dating (usually) but we used a visual to help the reader make the connection. Push yourself to add a little creative fiction to your website content writing and see how much more fun it is to read (and write!)

I think you have the potential to be a freelance writer. I would start a blog or create samples on Medium or LinkedIn. Start writing posts that you want to get paid for. So finding a niche like business writing, digital marketing writing, parenting, gardening etc.. and then creating content around that. Then finding the clients that want that content! Good luck!

As usual another great post, I didn’t know there where so many places that newbies can find work. That is a great list and I will be putting them to work very soon, or as soon as I finish your course. I may be contacting you soon to look over your shoulders as you are teaching us from your great course “Write Your Way To Your First 1K”. I can’t praise it enough, keep up the good work Elna.


Thanks so much! Yes I like warm pitching, but sometimes I have better success just using job boards. I’m a bit impatient 🙂 and have a million things on my plate so when I can, I’ll do some warm pitching. I’m finding for me, the best chance of my landing work is via referrals. Once you have those awesome clients, there’s a goldmine more clients and more money!
Article Forge is built to do more than just automate your content creation - it can completely automate all of your SEO efforts! Article Forge features easy scheduling options and the ability to automatically post to your WordPress sites. Combined with a powerful API this allows you to have your entire SEO Empire set to run completely automatically.
I noticed that you suggested creating health content for a client. I am a retired medical practitioner with a secondary degree and experience in areas related to public health and safety. I believe I could be helpful by writing content for, or at least editing for, medical science or public health entities. I’m willing to cold-pitch but don’t know where to find these. I’m not even sure of whether cold- pitching is best for the sciences or public service. Please advise?
A website with lots of unique and human-readable content is going to give you the best ROI. The more quality readable content your website has, the more exposure it will get from major search engines such as Google & Yahoo. But creating unique content takes time as you first need to develop content creation strategies and then you need some hours to write a full SEO optimized content. How great it would be if you can produce quality content within minutes! Yes, it's possible with the help of this free Article Rewriter Tool developed by SeoToolStation. 
Thirdly, there are some factors, which we also take into consideration. Those are ability to work to a tight schedule, knowledge of paraphrasing rules to achieve good originality and grammar rules. As for the first thing, we would like to inform candidates in advance that they should be ready to write the paper right away as our clients are students who may need it as soon as possible. According to the second one, candidates should be aware of paraphrasing rules, which will let them read many papers on the topic and then create something absolutely unique and creative. And last but not least, the writer must know grammar and punctuation rules and is not allowed to make any mistakes.
Creative writing has several purposes. One of the main purposes of creative writing is to entertain readers while sharing the writer’s perspective and emotion. Another is simply to tell a story. Today, creative writing techniques are also used to inform and persuade readers. For example, marketers use storytelling to help readers relate to content they publish, even if that content is technical. You can even hire creative writers to help you write effective letters that get the results you need.
How brilliant you are Elna. I went through your website and I could feel such positivity in your words. I really want to congratulate you on the kind of person you have turned out to be. There are very few people who sound as enlightened as you do. Your help through the words on this blog will definitely help me because if they don’t I don’t know what would. Keep it up Elna, go as far as the wind.
[INTRODUCTION VIDEO BELOW] M.Sc Renewable Energy (HTW Berlin, Germany) - Thesis Student Final Year Tri-lingual native Malaysian with a German Engineering background combined with vast experience in renewable energy systems in particular solar energy and energy design concepts. Niche: Translations of English-Malay contents for various topics and formats including manuals, guide books, websites, mobile apps and blogs

A creative writer uses ideas and imagination to entice readers with their writing. Creative writers may write books and ebooks, scripts and screenplays, speeches, poems, and more. Other typical forms of creative writing include marketing copywriting, press releases and advertising copy. Unlike technical writers, who focus more on educating readers, creative writers may focus on entertaining them. However, this is not clear cut, as the creative writing technique of storytelling is widely used, both in technical writing and in marketing.
They combine wit, writing skills, and human empathy to figure out what will compel someone to take an action, such as purchasing a product, signing up for a service, or even filling out an inquiry form on a website. A really good copywriter will also understand sales funnels and ask plenty of good questions about their target audience before they start writing.
No matter who we’re writing for, or what sort of material it is, every content writer is a researcher first and a writer second.  In nearly every case, the content writer will be dealing with a subject that he or she is not familiar with, and must do adequate research to ensure that all the information presented in his or her article is accurate, current, and doesn’t contradict the company’s existing messaging. Good research is the foundation of good content writing. And for those of you wondering, yes, this article is the rare exception to that rule – I actually knew this stuff already. #web content writer
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