Since Google and other search engines show to potential customers content based on relevance to people’s search terms, it’s essential to keep your content up to date. Site visitors also respond better to content that is perceived to be valuable. If your content is outdated, there’s less incentive for them to stick around and read it. Finally, it’s also important to refresh your website content as SEO requirements change to make sure it’s always easy for people to find your website via search engines.

THOUGHTFUL CONTENT THAT BRINGS RESULTS Your prospects are savvy professionals who know the field well. They are not easily swayed by generic promises or bland testimonials. Your marketing material needs to match their level of expertise in order to get results. I help clients in the technology, sustainability, and non-profit worlds create smart and effective copy. WHAT MY CLIENTS SAY: "I've worked with dozens of technical and business writers over my 20+ year technology marketing career, both as freelancers and internal, and Olena is in the top 1% in my book. She is professional, has a great positive attitude, is organized, detail oriented, communicative and produced an excellent Case Study for us on a complex topic and did it ahead of schedule. Will definitely be hiring her again. Thanks Olena!" "Olena is fantastic and thorough technical writer. The success achieved in the paper we requested required extensive knowledge and dedication. She provided us an outstanding document. I would recommend her with any project that requires the very best in writing execution." "Olena managed to make the technical interesting and digestible. She adapted to our changing needs and deadlines easily and responded promptly to any enquiries. We look forward to working with Olena again!" WHAT I CAN DO FOR YOU: • Write engaging copy for your website and marketing material to explain your services. • Write original articles or blog posts to bring in leads • Interview your customers and write persuasive case studies. • Write well-researched white papers to showcase your expertise If you would like to take your content to the next level, contact me, and let’s talk about your project!
As a university educated interior designer and with over 10 years very successful experience in high level international recruitment marketing and HR project management as well as over two years intensive online and social media experience I am now offering my work and expertise here on UPWORK. My upbringing as well as my education has been bilingual German/English, I consider myself a native German speaker and absolutely fluent in English. I was working with Fortune 500 companies consulting businesses in the retail, automotive and engineering sectors during my cooperate years as well as small business and start-up entrepreneurs. Quitting my successful cooperate world career two years ago and pursing freelancing full time has given me the freedom to combine my expertise in HR, Recruitment Marketing and Project Management with my strong passion for Social Media Marketing (and a design background is also always helpful in the “pretty” SM marketing world). I am proficient in Microsoft Office and familiar with Gmail, Google Drive, Google Docs and Social Media platforms such as Facebook, Twitter, Google+, Pinterest etc. In regards to frequently used systems in the social media world I have very good knowledge of squarespace, wix, leadpages, canva.com, picmonkey, mailchimp, filmora/wondershare, microsoft movie maker, webinarjam, zoom, digistore24 as well as scheduling softwares like hootsuite and buffer and course platforms like teachable or udemy. I have created copy for online ads, promotional e-mails, job ads, info brochures, CVs etc. I am experienced in writing appropriate content for blogs, fb ad, job ad, tweets, doing extensive online research as well as in designing attractive visual marketing posts, ebooks or presentations representing your brand as well supporting members in Facebook Groups. Trying to always learn more and to be up-to-date with the latest ideas and trends in the social media world I am strongly following the work of experts like Amy Porterfield, Rick Mulready, Michael A. Stelzner, Jon Morrow, Derek Halpern, Kimra Luna and many more. Services & support I offer include but are not limited to classic Social Media support and VA tasks to translations English/German, copy writing for social media or blog posts, project management, planning and set up recruitment strategies for small business, interview preps, candidate pre-screenings & support during interviews, full recruitment management as well as CV and job ad copy for the German speaking job market. I am pretty flexible with respect to working hours. Deadlines are sacred for me and I will work closely with you always trying to fulfill my client’s expectations. Many people would say that Germans are usually known for being reliable, professional, perfectionists and delivering work on time…and this German here is exactly one of these Germans. :) I do have to say that I also expect the same professional behavior and partnership from my clients. You have questions or queries? You have a business and plan to take it online to the social media world but do not know where to start? You want to get started on THAT project, that you had on your mind for so long but no time to do it all yourself? You are looking for a reliable partner to take care of your small business social media needs but do not want to hire a full time staff member yet? Then contact me NOW and let us get started!
Quality content is web content that’s created specifically to meet your business goals. You will often need several different types of content to meet different needs and address different customer personas. One of the key ways to create high-quality content is to use search engine optimization (SEO) as you draft the content. This includes having a keyword strategy, and including keyword phrases in headlines and titles, meta descriptions, copy and more. Outstanding website content also includes relevant, high-quality images.
Since Google and other search engines show to potential customers content based on relevance to people’s search terms, it’s essential to keep your content up to date. Site visitors also respond better to content that is perceived to be valuable. If your content is outdated, there’s less incentive for them to stick around and read it. Finally, it’s also important to refresh your website content as SEO requirements change to make sure it’s always easy for people to find your website via search engines.

This free online paraphrasing tool can deliver reliable results both in terms of human readership and search engine exposure. This means, with our text rewriting tool, you'll be able to continually update your blog, social media pages, and website with fresh content. Note that we NOT talking about content that will get you penalized by Google or content that looks like machine written gibberish. But an automatically generated high-quality content that your readers and Google actually loves.

You mention starting a blog is beneficial for starting out and creating content. My initial fear is what to blog about, I have so many interests that I feel it’s hard to pick one and really be informed and educated about the subject. They include animals (2 time dog mom), hiking/outdoors (I live in the wonderful PNW) , motorcycles, travel, personal growth, all things sweet, and of coarse writing. How do I choose? Or somehow combine a couple?
If you have the vision, I'll provide the words. Whether you're looking to skyrocket your sales or find the perfect way to articulate your business's mission, values and USP on your website - I can take what's in your head and put it on the page, perfectly formed. Too many businesses overlook the importance of the words they choose when communicating with their customers. This is a critical mistake that's harming your business. After all, your copy is your voice, the only one your customers will likely ever hear - it's vital that you use it to make a connection. Connecting with your customers is the first step on the road to making a sale. Whatever the medium, I can help you. =============== Feedback I've received right here on Upwork (to date, never fewer than 5*): • "Steven helped me get my soul into my website copy. For the first time, I am to send people to my website thanks to him. It's truly been a gift to work with his creative genius." • "High quality, great communication, very skilled. Steven always delivers better than expected, this is why we use him continuously! Highly recommended." • "He's incredible. Love the work!" • "We have worked with Steven on different writing projects now, and we could not be more satisfied with every aspect of what he has delivered. Communication is great as always. Highly recommended!" • "It has been a pleasure working with Steven. He's a very talented writer and creates amazing content. I hope to work with him again soon when I need more content." =============== My background: I started my career in a client-facing sales role, which taught me (the hard way!) how to sell, and how to stop looking at the world from my own point of view, but from my clients'. What do they need? How can I fulfil that need? I use these principles in my writing daily. I moved out of sales and into corporate project management roles within blue chip IT and finance firms. Learning how to communicate at a corporate level has been invaluable in my work - I work with many corporate clients. These days, I'm a creative copywriter, a role which blends my varied experience with my greatest strength - my ability to write copy that gets people moving. =============== Interested in working together, or in learning more? Click on the green 'invite' button and drop me a few details about your project. I always respond to invites promptly, so it won't be long before we can connect for a chat. I'm looking forward to hearing from you. Steven
There are some 'free' article spinners out there that require you to enter your text with properly formatted 'spintax' in order to create the end result. But how you need a totally separate tool to create this machine formatted text, so how is this really useful to you? Spinbot does all thinking for you, from taking in the context of every phrase to creating additional textual content that is as readable and meaningful as the text you originally entered.
"Ideation" is a marketing industry buzzword that describes the creative process of finding a subject, title and angle to write about; and ideation begins with analytics. Most ideation is done in a team setting, but freelance writers are usually on their own. Which is why it's helpful to know how professional marketing teams generate ideas. Before doing that, successful content writers need to: 
So, whenever someone asks me what I do, I reply that I’m a content writer. Quite often, they aren’t sure what that means, and for good reason.  It’s not the most descriptive job title in the world, but that’s because content writing has to remain as open and flexible as it can; content writers wear a lot of hats.  Ask 10 different content writers what they do during the day, and you’ll most likely get 10 different answers.  The truth is the job of a content writer is about much more than just churning out articles or blog posts.  Let’s take a moment to break down the job of the content writer, and see if we can develop a more thorough understanding of just what we content writers do – and why you probably need one.
Thanks for sharing your story. Even though you want to be more creative, if you want to get paid for your writing as a freelance writer, you need to realize this is a business. I would rely – in the beginning – with what you are good at and have expertise in. This, for you, is health and exercise science. I would form my freelance writing business around creating health content for a client. From there you need to figure you our ideal client. This post may help you out: https://elnacain.com/blog/ideal-freelance-writing-client/ From there you can hone your copy on your writer website to attract that right client as well as market your business!
This is an awesome post! Very informative and extremely useful. Good job! You definitely made a fantastic impression on me. I will be in touch as I seriously want to leave my “procrastination sphere” to a “professional world” of blogging. I am an English tutor and it’s just ripe for me to hold the blogging world to ransome and claim my share of the fun that goes with blogging.
Thanks for sharing your story. Even though you want to be more creative, if you want to get paid for your writing as a freelance writer, you need to realize this is a business. I would rely – in the beginning – with what you are good at and have expertise in. This, for you, is health and exercise science. I would form my freelance writing business around creating health content for a client. From there you need to figure you our ideal client. This post may help you out: https://elnacain.com/blog/ideal-freelance-writing-client/ From there you can hone your copy on your writer website to attract that right client as well as market your business!
Hi Elna, I just bumped into this post when I was just beginning to give up because finding freelance writing tasks that pay well has been the hardest task. I have been stuck with content mills for the longest time (I started freelance writing sometime in 2011), I have written tonnes of articles for very little pay usually $7 for 500 words. I look forward to revitalizing my writing career with ideas you shared. I’m taking up the challenge to find better paying gigs.
PrepostSEO article re-writer is developed with advance techniques so that it can help users in an effective way. This tool scans through all the words and change them with their synonym. To use this word spinner please paste copied content in the input box and click on the rewrite button. After that our tool will process whole text and then spin it. In the Step 3 you can choose different words from the suggestions or you can use your own word. After that click on the next button to get re-written content.

I read a lot of blog post about freelance writing but yours is the most helpful. Thank you a lot for your help. I have a bit of a problem. I would be happy if you tell me if there is a light at the end of the tunnel. So I have a masters degree in creative writing and I have a pretty good portfolio but the problem is, it is not in english. I am Bulgarian and I wonder if that would be a problem for the blogs and online magazines out there. I would be really happy if you share your opinion on the matter.
The U.S. Bureau of Labor Statistics (BLS) reported that writers in general earned a mean yearly salary of $69,130 as of May 2015. However, there was a wide variance in wages among writers. The bottom ten percent of professionals took in $29,230 or less each year, while the top ten percent of these workers made $114,530 or more annually. The BLS reported that technical writers in particular earned a mean wage of $73,350 as of 2014, with most of these professionals making between $41,610 and $112,220 each year.
Ugh! Sheverley I was also rejected by Upwork…twice! And I have felt so disheartened over the last few days trawling through the dreadful propositions on Freelancer and Guru…truly nothing more than slave labour, and when I look at the profiles of the so-called Writers my jaw drops as they don’t seem to have even a rudimentary grasp of the English language. It seems quite obvious to me that most of those profiles are fake. Not that the “job” propositions are worded any better! In fact many of the jobs are clearly students getting someone else to write their research papers for them. Surely this is NOT okay?! This article is awesome – and I’ve read plenty! Thank you Elna. I will keep the dream alive and pursue ALL of the above.
Thank you so much for this information. I’m currently a massage therapist and pregnant with my first child. Knowing I’ll need extra income for baby expenses has me searching for alternative ways to make money before the baby arrives. I’ve always enjoyed writing and hope to finish my first book within the next two years so getting paid to write seems fabulous. From the tips you’ve provided, my first steps will be to google “publication pay submission”, check Craigslist and Sophie Lizard’s newsletter. I look forward to getting back to you shortly with an incredible praise report!! Thanks again!!

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I appreciate all the information that you have given us. It’s something that I have been thinking about doing and I plan on going through the different steps you have here and putting myself out there. I love writing. Even if this was only a part time thing for a while it would still be great to write for people. I read an article about becoming a blogger too and she suggested even starting out as a ghost writer. What are your thoughts on ghost writing? #multi language content creator
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